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SanDisk Introduces the New Sansa TakeTV Video Player
Posted: 22-Oct-2007 [Source: SanDisk]

[The Sansa TakeTV flash memory video player allows easy video download from a PC using drag-n-drop, then slip the player into it TV cradle that plugs into the TV and access the on-screen guide to select content for viewing using the included remote control.]

Miltpitas, CA -- Finally, there’s an exceptionally easy way to move video from your PC to your TV. SanDisk® Corporation, a leading provider of portable audio/video players, today announced the U.S. availability of the Sansa® TakeTV™ video player, a breakthrough media player that gives consumers a smart, convenient and affordable way to move video content from their PC to the TV, where it belongs.

Research shows that TV is the ultimate viewing experience for videos, including TV content and movies. At the same time, the PC has become the foremost vehicle for searching and downloading digital content. Yet to date, solutions that allow you to download on the one and watch on the other have been thorny and complex.

Using the Sansa TakeTV1 video player is as simple as using a USB flash drive: Simply drag video files to the TakeTV player, and then slip the player into its TV cradle. The cradle plugs into the standard A/V sockets of nearly every existing TV. Next, consumers are shown a simple, on-screen guide where they can quickly select the content they’ve stored on the Sansa TakeTV player, using the included remote control2.

The sleek Sansa TakeTV video player will work with new and legacy TV systems via standard AV composite inputs or S-Video. With flash memory at its core, the device is small, durable and easily portable.

Sansa TakeTV supports a variety of video formats, including DivX, XVID and MPEG-43. The Sansa TakeTV player is DivX Certified for Home Theater profile. The player connects to any PC via a USB connector, and works with Windows Vista, Windows XP and the latest versions of Mac and Linux.

SanDisk's Sansa TakeTV flash memory-based player comes in a 4 gigabyte4 (GB) capacity, which holds approximately five hours of video5, and 8GB, which can hold up to ten hours of video. It is available today for MSRPs of $99.99 and $149.99 respectively.

Sansa TakeTV was announced today in conjunction with Fanfare Public BETA, a new digital entertainment content distribution platform by SanDisk. The Fanfare BETA web service works with Sansa TakeTV device, which gives consumers access to a growing list of TV shows that can be downloaded to the Sansa TakeTV and watched on nearly any TV, at any time.

SanDisk first announced the USBTV concept at CES in January 2007. Now branded "Sansa TakeTV," the device is available for sale today online in the U.S., with other regions of the world to follow in 2008. For more information on Sansa TakeTV go to www.take.tv.

1 Formerly referred to as “USBTV”

2 The included remote control comes with a replaceable battery.

3 With a resolution of up to 720x576 (D1)

4 One gigabyte (GB) = 1 billion bytes. Some of the listed capacity is used for formatting and other functions, and thus is not available for data storage.

5 Video capacity based on MPEG-4 1.5-Mbps video at 720x480 pixel resolution combined with 128-Kbps audio. Actual capacity varies by content. NOTE: For home and personal use. This product is intended to be used for playback, for your home and personal enjoyment. Copying and commercial use of copyrighted material without permission of the copyright owner may be prohibited by law. Use of your TakeTV device in compliance with all copyright and applicable intellectual property laws remains the responsibility of the user of the product.

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